Conscious Floristry: Sustainability in Every Bloom
At Florada, we believe that beauty and sustainability go hand in hand. As a B-Corp certified florist, we offer flower deliveries, wedding floral designs, and workshops — all sourced from local Australian growers and crafted with low-waste techniques.
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From our Founder
Hi, I'm Dhani. In 2017 my journey towards a less wasteful life began after watching War on Waste—a tv show focusing on the impacts and solutions of material waste in Australia. Determined to become part of the solution, I founded Florada in 2020 to provide solutions to the various impacts of the cut flower industry.
Our Happy Clients
FAQ
What suburbs do you deliver to?
We deliver flowers across Sydney to all suburbs within a 20km delivery radius of our studio. Our delivery zones include Sydney's Eastern Suburbs, Inner West, North Sydney and the CBD and we also deliver to Western Sydney, and the Blue Mountains.
Send flowers to Sydney suburbs including Alexandria, Bellevue Hill, Bondi Junction, Bondi Beach, Bronte, Clovelly, Coogee, Darling Point, Dover Heights, Double Bay, Elizabeth Bay, Kensington, Leichhardt, Newtown, Maroubra, Marrickville, Paddington, Petersham, Point Piper, Potts Point, Randwick, Redfern, Rose Bay, Rushcutters Bay, Sydney CBD, Tamarama, Waterloo, Watsons Bay, Woollahra, Woolloomooloo, and Vaucluse and more!
What is Conscious Floristry and why is it important?
Conscious floristry is a term used by Florada, in place of buzzwords like 'sustainable' or 'ethical' to describe our approach to floristry, which is guided by the seasons and local availability. We only use Australian grown flowers, we say no to carbon-heavy imports, and we minimise waste with our daily processes and packaging. We are always learning and always improving.
Over the past 30 years, modern, commercialised floristry has become increasingly damaging to the environment, which comes as a shock to a lot of people.
The environment is at the center of what we as florists do, so we aim reduce environmental impact, while spreading the word educating as many people as possible on how to make less impactful choices when sending flowers as a gift or creating flowers for an event.
Our mission is to work towards a positive change in the floral industry while providing you with the freshest seasonal flowers available!
Why should I avoid imported flowers?
Imported flowers have a much larger footprint compared to locally grown flowers:
- High resource use and carbon emissions associated with imported flowers
- Imported flowers pose a biosecurity risk and have been known to introduce foreign pests into Australia
- Fumigation and chemical treatments are required for imported flowers to reduce biosecurity risks
- Imported flowers redirect money overseas that would otherwise support local growers and our local economy
- Imported flowers come in single-use plastic packaging to protect them on their long journey, for example, cut orchids and other popular tropical flowers and leaves come in boxes filled with polyester stuffing and plastic vials on every stem (also holding foreign water), creating excessive waste that ends up in landfill
Why choose Florada?
- Our Aussie grown flowers are packaged in low-waste wrap
- We use beautiful, recycled silk in place of polyester ribbon
- We use plant-based wet packs instead of plastic
- We separate our rubbish, green waste, soft plastics are disposed of properly and avoided wherever possible
- We do not use floral foam
- We do not used chemically preserved or dyed flowers
- We offer same day flower delivery across Sydney, 6 days a week!